Menasha’s Jill Andersen Selected as Path to Purchase Woman of Excellence

September 22, 2016

Andersen honored at the 2016 Path to Purchase Institute’s inaugural reception
Neenah, Wis. — Menasha Director of Marketing Jill Andersen has been named to the 2016 class of Women of Excellence by Path to Purchase Institute (P2PI) along with a group of deserving women, recognized for their leadership, knowledge, and influence in retail.
Andersen has worked in the retail merchandising industry for more than 20 years, with 15 of those years spent at Menasha, a leading merchandising and packaging company focused on optimizing the retail supply chain. As Director of Marketing, Andersen’s focus within the company involves brand development and management, strategic planning, and marketing communications.
During her time in the industry, she has seen the development and evolution of shopper marketing and the importance of getting it “right” in-store.  Prior to joining Menasha, Andersen spent time on the consumer products side of the industry, focusing on product development and product marketing within the housewares industry.
“Being recognized by P2PI among many deserving and successful women is a huge honor,” Andersen said. “I’m thankful for the platform and opportunities Menasha has given me to grow professionally and make an impact in the field that I love.” 
A special reception was held in honor of this year’s honorees at the 2016 Path to Purchase Expo (P2PX) on Wednesday, September 21, 5:30-7:30 p.m. at the Donald E. Stephens Convention Center in Chicago.
Click here to see the full list of honorees.