Proven processes and uncommon executions that drive retail sales

It’s a busy retail world. We make sense of the chaos and create retail merchandising solutions that stop traffic, crave attention, and move product to the cart. Our customers’ success speaks for itself. At Menasha, we use proprietary tools and our Merchandising Model to bring your retail packaging and promotional displays to market.

We understand your brand objectives, gather shopper retail insights that we activate throughout the design development process, and utilize our supply chain expertise. This makes us the best choice as a supply chain partner to manufacture, fulfill, and distribute your programs. It’s what we do best.

Click to see our Retail Merchandising Solution Products:


Brand Objectives

We know our CPG partners as intimately as we know our own brand. We dig in, ask the tough questions, unearth discoveries, and truly become a part of their brand extension. Menasha ensures that your in-store marketing connects shoppers with your omni-channel programs.


Retail & Category Insights

We’ve got inside info. With the established relationships we enjoy with leading retail partners, we have access to key information not known in the general marketplace. Using these insights, and our proprietary activation tools, we bridge the gap that exists between retailers and CPG companies.


Design & Activation

Menasha is no ordinary design house. We push ourselves to attempt what others fear or deem impossible. Armed with our exclusive retail and category insights, our designers create the right design for the right space at the right time. From graphics that support brand objectives to structure that withstands the rigors of the store floor, our innovative designs deliver better in-store execution both on and off shelf.


Merchandising Supply Chain Assessment

There’s no other way to describe it, we’re experts in supply chain optimization. Based on our customers’ distribution and logistical needs, we use seven key levers to develop specific plans. Every solution we create is unique, and each reduces total costs while increasing speed-to-market. Our comprehensive industry-leading portfolio includes capabilities that cover In DC, Ex DC, and near site to optimize customers’ supply chains.


Manufacturing

Menasha believes in Menasha. That means we continuously invest in our company. Our industry-leading technology and converting capabilities. Our state-of-the-art corrugators. Our full array of printing processes. Our specialty gluing and finishing capabilities. We apply them all across our national network of manufacturing facilities so we can deliver all of your packaging and merchandising needs.


Contract Packaging Kitting & Fullfillment
It’s a beautiful thing when a plan comes together. Menasha unites your materials with our services, including pack-out, co-branding, kitting, fulfillment, and inventory management. And at every step—even as we’re driving out costs and increasing speed—quality is never compromised. Menasha makes a point to understand the ever-changing requirements of seasonal workloads and assist with demand planning. We have one of the most comprehensive networks, providing DC, Ex DC, and near site services.

Distribution & Logistics

In-store success. First in the market. Boosting the bottom line. Your goals are our goals. As a complete end-to-end solutions provider, we optimize each customer’s supply chain process. We leverage our purchasing power across the U.S. and Canada to lower costs throughout the supply chain. And, our incredible supplier relationships translate to better quality and competitive prices. Whatever it takes to reach your goals.


Track & Scorecard

Accountability. A word some may avoid. To Menasha, it’s our chance to stand tall. Scorecarding is a key element that ensures we’re in alignment with our customers. We deliver on our agreements and report out on these key performance indicators. Delivering on our promises is a true reflection of Menasha’s culture and values.

Brand Objectives
Retail & Category Insights
Design & Activation
Merchandising Supply Chain Assessment
Manufacturing
Contract Packaging Kitting & Fullfillment
Distribution & Logistics
Track & Scorecard

Displays

Stand up and stand out

Menasha is an experienced partner who you can rely on to create point-of-purchase (POP) and point-of-sale (POS) displays that successfully penetrate the ever-changing retail market and create a return on investment quickly, without the stress of going at it alone.

Our in-house design network of graphic artists and structural engineers develop merchandising displays that build your brand equity. Menasha offers award-winning options in temporary, semi-permanent, permanent, and LAMá displays.

Our designs are built to increase supply chain efficiency. Some use simple tray components that can be quickly filled or interchanged. Other displays are built to double as shelf-ready concepts. This innovation has been recognized with over 200 display design awards since 2000.


POS Print Solutions

Take notice

With over 75 percent of purchase decisions made in the store, Menasha is built to create in-store signage and retail print solutions to put your product in the spotlight. With our vast design, print, and manufacturing expertise, Menasha develops solutions that build your brand equity.

Our extensive retail print solutions capabilities provide customized production, kitting, and fulfillment solutions. Plus, our people bring years of experience, project management expertise unmatched in our industry, and a passion to Go Beyond.

Listing of POS materials
  • Retail Signage
  • Posters
  • Standees
  • Table Tents
  • Pole Toppers
  • Shelf Danglers
  • Wobblers
  • Shelf Blades
  • Window Clings
  • Floor Decals
  • Counter Mats
  • Shelf Strips

 


LAMá

Displays that POP

Menasha is part of the exclusive global licensee network that offers LAMá display systems, patented solutions to promote brands, influence shopper behavior, and drive sales lift. Using LAMás, multiple touch points are created with your brand throughout stores, helping customers navigate the store and select your product. Customized messaging creates consistency with your omni-channel campaign to increase brand recognition.

Benefits of a LAMá:

  • Influence shopper behavior at the moment of purchasing decision
  • Easy to execute at retail
  • Fold flat for highly efficient shipping
 
Menasha's LAMá types:
  • Merchandising Designs—Merchandise product from open stock or ship as a "near pack"
  • Promotional Designs—POS that creates new opportunities to promote and get your brand "off-shelf"
  • Showcasing Designs—Showcase a physical sample of your product, increase shopper interaction with your brand, and drive traffic to select your product from the shelf
 


Gift Sets and Special Packs

Attract and sell

Bring your dynamic graphics and colorful brand personality to life, and elevate your brand on shelf. Trust your brand with Menasha, an industry leader who can take your vision and package it. We have the capacity, experience and creativity that you’ve been looking for.

Packaging Solutions:

  • Folding Cartons
  • Gift packs
  • Paperboard Packaging Components
  • Club & Value Packs
  • Windowed Cartons—rigid and soft film
  • Premium Packs